Kevin Sullivan's profile

Starbucks | Coffee Stories

When Starbucks redesigned their packaging to include stories about each coffee—some more cryptic than others—they turned to us to help them bring those intriguing tales to life. We created an elegant, scalable website that decodes the various packaging elements, offering a window into the history, inspiration, and story behind each coffee. The site also offers tasting notes, suggests food pairings, and helps fans discover other Starbucks coffees that they may enjoy.

// Role: Creative Director - creative strategy 
// Team credit: Ross Viator (CW | ACD), Kate Shay (AD | ACD)

Starbucks | Coffee Stories
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Starbucks | Coffee Stories

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